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Rest In Peace, Ikea Bike

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In the cease, the Ikea bike wasn’t difficult sufficient for the streets. The Swedish furniture company announced the final week that it’s recalling all of its Sladda bicycles because of safety troubles and canceling all production. Them’s the breaks.

Marketed because “the ideal bike for city mobility,” the flat-packed Sladda stood in as a muse for the company’s sustainable vision for metropolis dwelling. At $399, it becomes fantastically inexpensive for a new motorbike and smooth enough to imagine hopeful shoppers selecting one up alongside dressers and bookshelves after moving to a new metropolis.

Rest In Peace, Ikea Bike

When it launched in Europe in the past due 2016, a function on the Sladda’s designers in Ikea Today pitched it as a realistic, normal automobile designed to “destroy down obstacles” for might-be urban cyclists. Ikea emphasized the “huge picture” of having greater humans riding motorcycles as an alternative to automobiles in our increasingly more urbanized world—although there was some meeting required. But looking back, at the same time as the home furnishing company celebrated the Sladda as “a Scandinavian motorcycle for the sector,” Ikea was accurately down-to-earth approximately its potentialities as a bike maker.

Ultimately a fallacious force belt did the commuter bicycle in. The organization said in its consider announcement that it has obtained eleven reviews of the belt snapping, with two incidents resulting in minor accidents, including that “a nicely-established component dealer” advised them to don’t forget the bike.

That belt force changed into, at the start, a selling factor, selected over a traditional steel chain to put off renovation desires and make motorbike possession a little simpler for the newbie. But that desire additionally made it impossible for Ikea to really swap in a sequence at the motorbike, which won awards for its design. Fast Company reviews that Ikea sold about 4,900 bikes inside the United States.




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Elaine Howell
Web fan. Beer fanatic. Explorer. Coffee ninja. Pop culture buff. Hipster-friendly food trailblazer. Skydiver, feminist, audiophile, hand letterer and AIGA member. Working at the crossroads of modernism and intellectual purity to craft delightful brand experiences. I prefer clear logic to decoration.

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